As 2023 approaches, retailers should take advantage of the growth retail media offers. Here are five retail trends to look out for in 2023.
- TikTok and Gen Z will shape social commerce
- With inflation and recession concerns, consumers are rethinking how they shop and budget
- Retail media is expanding into display, video, and connected tv
- New return policies will be the key to consumer loyalty
- Digitally native vertical brands will gain greater reach through increased wholesale distribution, increased scope, and an increased footprint