Five Steps to Implementing an Effective AI Program – How to Get Started
AI Everywhere The meteoric rise of ChatGPT and the unprecedented advancements in artificial intelligence (AI) have become a clarion call for enterprises worldwide to embrace this transformative technology. However, despite the growing buzz surrounding AI, many organizations find themselves uncertain about where to begin their AI journey. The good news is that it’s still early […]
Growing the Value of Your First Party Data with Snowflake
Infinitive’s Data Transformation solutions powered by Snowflake technologies provide companies serval options to further unlock the value of their data through monetization, leading to new growth opportunities.https://youtu.be/gq6PmN_zXh8 Learn more about our capabilities and solutions!
The Evolution of Banking – Open Banking and APIs
All Roads Have Led to Open Banking Over the past few decades, banking has evolved from an industry defined by brick-and-mortar institutions to an increasingly digital and customer-focused sector. This transformation has been guided by technological innovation, shifting customer expectations, and new regulatory frameworks. Traditional banking models prioritized the bank as a central hub, controlling […]
Snowflake Summit 2023 Recap
On June 26th – June 29th, 2023, Infinitive attended Snowflake Summit in Las Vegas, NV, where discussions about getting the value out of your data were front and center. Across a broad array of sessions that included keynotes, demos, training and breakout sessions, many themes recurred. Prominent among them were AI (generative AI and Large […]
What Companies Should Expect with Google Analytics 4 (GA4)
As the termination of Universal Analytics slowly creeps up on July 1st, many companies will be forced to migrate from Universal Analytics to Google analytics 4 (GA4). Although the beta of GA4 has been rolled out since October 2020, many companies have been deeply rooted in Universal Analytics and all it has to offer since […]
Infinitive Announces Industry Leading Data Transformation Methodology
Infinitive’s new Data Transformation Methodology, helps companies identify new opportunities, improve operational efficiency, and optimize resource allocation through optimization of their data. ASHBURN, VIRGINIA (PRWEB) JUNE 22, 2023 Infinitive, a leading technology and transformation consultancy announced today Infinitive’s new Data Transformation Methodology, which helps companies identify new opportunities, improve operational efficiency, and optimize resource allocation […]
The Infinitive Data Transformation Methodology
The Infinitive Data Transformation Methodology (IDTM) is a step-by-step process for conducting a data transformation project. It was developed based on the many data transformation projects conducted by Infinitive over the years. The benefits of using the proven Infinitive Data Transformation Methodology include: Structure and Organization: The ITDM project provides a structured framework for project […]
Media and Entertainment
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PPCS: The Next Advancement in Personalized Streaming
The age-old adage that “Content is King” has never been truer than it is today. But with the explosion of video content sources, along with the number of devices where consumers can watch it, audiences have never been more dispersed. Consumers are rushing to streaming options and apps in a fragmented marketplace to find and […]
Infinitive Live Webinar: 8 Ways to Monetize in Retail Media Recap
As eCommerce and retail media continue to grow, now is the time to take advantage of digital advertising capabilities to increase revenue and enhance customer engagement. In our webinar Infinitive Live: 8 Ways to Monetize in Retail Media, Infinitive’s experts discussed how we help retailers and hospitality companies transform and monetize customer data to capture […]
