Infinitive CEO Interviewed by Consulting Magazine

“One on One” Issue Compares Fantasy Football Sites to Business Practices

MCLEAN, VA, SEPTEMBER 11, 2008 – Infinitive, a Northern Virginia-based management consultancy, today announced that Consulting Magazine featured chief executive officer, Denis McFarlane in a “One on One” interview. The bi-weekly emails are sent to 20,000 subscribers and each issue features an exclusive discussion with a leader in the consulting industry.

The interview quotes McFarlane and highlights his premise that fantasy football sites “fulfill the grand promises of corporate performance management (CPM) and business intelligence (BI).” He discusses the impressive depth of information available for fantasy football players and makes comparisons to CPM and BI best practices. McFarlane also touches on how Infinitive consultants help clients with process development and definition to improve the way they measure and analyze their business.

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About Infinitive
Infinitive is a Washington DC based process engineering and project management firm. We help the Global 2000 with their most critical projects in sales, marketing, and customer service. We drive quantifiable performance improvement by helping companies manage and staff their portfolio of projects. Our get-it-done mentality, deep experience, and business expertise get your initiatives realized.
Infinitive offers clients a wealth of experience in a wide range of industries including retail/consumer products, media & entertainment, financial services, telecommunications, non-profit and government.

To learn how Infinitive can help you “Unleash Your Capabilities,” contact us at contact@infinitive.com or visit our website at http://infinitive.com.